Military Commercial Joint Stock Bank (MB)
Communication and event organization
MB’s 25th anniversary took place in Hanoi (National Convention Center) and Ho Chi Minh City (White Palace Convention Center) with the participation of 6,000 guests. The program created an opportunity for MB’s management board and staff to look back on the 25-year journey with not only difficulties and challenges, but also many glorious achievements to cultivate a strong and sustainable development of MB. That journey was vigorously recreated through the splendid and modern performances enacted by Vietnamese’s top artists. Especially, the program’s highlight was the launch of MB’s new brand identity meaning “Welcome to MB, welcome to a miraculous innovation”.
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